ADP Meeting of the Minds 2025 is a premier event bringing together industry leaders to discuss the latest advancements in innovation, technology advancements, and product development. This inspiring, insightful and educational celebration hosted by ADP, a leading global technology company providing human capital management (HCM) solutions, recognizes the efforts of five companies in transforming the workplace, provides breakout sessions and hand-on training for clients, and in-depth expert solutions from our sponsors. As the Senior Graphic Designer dedicated to Social Media Manager, my role includes crafting engaging visual content, designing marketing materials, directing in capturing event photography and ensuring a cohesive brand experience across digital and print platforms. I focus on creating compelling event graphics, social media assets, and promotional material that enhance audience engagement and communication.
1,146,257 Impressions. 102,623 Combined Engagements. 86,775 Combined Clicks.
These are the final stats from our pre-event and on-site event strategy for MOTM 2025 across Linkedin, Instagram, and LiveSocial. We heightened our audience engagement by increasing out post frequency, implementing carousels to enhance visual storytelling, and video clips of testimonials, excitement years prior to create FOMO, and our speakers promoting their sessions.